News on our book

There’s news on the book!

Refresher: a few months ago, O’Reilly asked to publish the book that Ben Gaines and I co-wrote this year on product management in enterprise software. We’ve been in editing cycles since then, getting feedback and some really awesome reviews from some big names. I’m super excited for y’all to see the final product.

Based on the feedback we received, we’ve decided to change the name – Make It So is no more. Our new title is Building for Business: Product Management in Enterprise Software. While I loved the Trek reference, I have to concede that it’s a little niche. “Building for Business” is catchier, I think (I mean, for product management – let’s not get carried away), and more germane.

You can learn all about the book at the (new) website: BuildingForBusiness.com. The old site will now redirect there, too. At the site, you can also read a sample chapter and get a heads-up when the book is released. Signups, I’m happy to say, have been brisk.

The book is also now up on O’Reilly’s website, though not available for preorders yet. I’m told that pre-orders will be available prior to publication. Go check it out!